When I was new to journalism, there was a saying that the two words which, when used in a newsagents’ poster or a headline, would attract the most readers, were "free" and "tax". These days, the two words politicians use to suck in unwary voters are "jobs" and "tax".
These words have magical powers because we attach our own meaning to them and assume the polly is using them to imply what we think they imply. They evoke in us an emotional reaction – welcoming in the case of "jobs", disapproving in the case of "tax" – and so we ask no further questions.
Those two words have the magical ability to cut through our distrust and disarm our powers of critical thought. Scott Morrison has been using both in his belated response to this appalling summer of bushfires, heatwaves, smoke haze and dust.
Many of us have realised how terrible climate change actually is, that it’s already happening and will keep getting worse – much worse – unless all the world’s big countries get serious about largely eliminating their carbon emissions, and doing so pretty quickly.
Although Australia is a big emitter relative to our small population, in absolute volume we’re not in the same league as America, China or Europe. But the rest of the world’s horrified reaction to our fire season has helped us see we’re in the vanguard, that the Wide Brown Land is going to cop it a lot harder than the green and pleasant lands.
So our self interest lies not just in doing our fair share, but in doing more than our share, so we’re well placed to press the big boys to try harder.
Initially, Morrison seemed to want us to believe he agreed with those saying we must do more to reduce greenhouse gas emissions. "We want to reduce emissions and do the best job we possibly can and get better and better at it. In the years ahead, we are going to continue to evolve our policy in this area to reduce emissions even further," he said.
But then he wanted to reassure his party’s climate-change deniers, and those of us who want to fight climate change without paying any personal price, that nothing had changed. "But what I won’t do is this: I am not going to sell out Australians – I am not going to sell out Australians based on the calls from some to put higher taxes on them or push up their electricity prices or to abandon their jobs and their industries."
On the question of jobs, don’t assume it’s your job he’s promising to save. What we know is that jobs in the coal industry are sacred, but what happens to other jobs isn’t the focus of his concern. Don’t forget, this is the same government which, as one of its first acts, decided we no longer needed a motor vehicle industry. Favoured existing jobs take priority over future jobs – which can look after themselves.
But even this doesn’t fully expose the trickiness of the things politicians say about jobs. What governments usually end up protecting in an industry isn’t its jobs, but its profits. For instance, when not in the hearing of North Queensland voters, Adani boasts about how highly automated its mine will be. Apart from the few years it takes to construct a mine, mining involves a lot of expensive imported machines and precious few jobs.
Looking back, it’s arguable that most of the jobs lost from manufacturing were lost to automation, not the removal of tariff protection.
As for taxes, the latest turn in Morrison’s spin cycle is that his "climate action agenda" is "driven by technology not taxation". This, apparently, is a reference to technologies such as hydrogen, carbon capture and storage, lithium production, biofuels and waste-to-energy.
Like many of politicians’ efforts to mislead us, this contains a large dollop of truth. It’s likely that our move to zero net emissions will involve the adoption of most if not all of those new technologies, in the process creating many job opportunities in new industries and – inevitably – doing so at the expense of jobs in existing fossil-fuel industries.
So this seems to have a lot of similarity with Professor Ross Garnaut’s vision of us becoming a renewable-energy superpower. But get this: Garnaut’s grand plan has been designed to require no return to any form of carbon tax.
Economists advocate "putting a price on carbon" because they believe it’s the best way to minimise the ultimate cost to the economy (and the punters who make it up) of moving to a low-carbon economy.
But if Australian voters are stupid enough to allow some on-the-make politicians to persuade them to reject the economists’ advice, then so be it. You prefer to do it the expensive way? Okay, have it your way. There’s no shortage of more costly alternatives.
So Morrison is busy demolishing a straw man. Why? Because he wants to distract your attention from the likelihood that his preferred way of skinning the cat will require a big increase in government spending to facilitate all those new technologies and industries.
You don’t think this increased spending will eventually have to be covered by higher taxes? Dream on.